Have you lost your focus?

Have you lost your focus?

Why do you have pens in your pictures?  Aren’t you focusing on the paper?

That is the question that was posed to us recently and it's a valid point.  So much so, that it seems appropriate to address it.

While we like to think that the paper is the most important, in all honesty it’s half of what is most important.

The paper is definitely a part of the writing experience.  And that is what we are about.  When the paper is a great match for a pen, the writing experience is exceptional.

We feel that matters because of not only what we have heard anecdotally, but also there has been research stating that writing, and specifically handwriting, more fully engages the mind in a multitude of ways – deepening our understanding.

When we write, we understand better.  We learn better.

If the writing experience is exceptional, we’ll want to do it more often.  If we do it more often, we’ll grown more.

So where do the pens come in?

Pens are just as important in this equation because beauty is in the eye of the beholder.

Some of us prefer a thin crisp line.  Some a thick bold stroke.  Some like the glide of a ball point, some a gel pen, or any other type.  Then there is how that ink – or pencil – look on the page.

How the tip interacts with the paper is also a factor.  A very smooth paper offers little resistance.  A paper with more tooth drags a bit on the pen.

Our preferences for a particular combination of these types of pen – and the paper – make an exceptional writing experience. 

They both matter.

On top of the pen being an equal partner in writing, we certainly can provide better images with an elegant pen in the picture.  We aren’t going to lie…  a picture of just paper isn’t as inspiring.

We want your preferred pen to be as much in the spotlight of your choice of paper for your Evoke Journal as the paper itself.  They will be dancing together as you capture your thoughts. 

Because of that, the pens deserve the attention, too.

Back to blog